Tag: redesigned packaging

Coca-Cola Rolls Out New Cans

Natalie Suarez, senior brand manager, Coke Choice Portfolio: ‘We wanted to modernize and simplify the look of our packaging to help consumers find the flavor they’re looking for on the shelf through a colorful but clean packaging design.’

January 24, 2022
Pearlfisher Solution For McDonald’s Playful and Pragmatic

Pearlfisher has unveiled its update of the McDonald’s global package design system. The renewed design evolves the system away from prominent on-pack messaging for the brand, focusing more deeply on the ‘joy’ of each menu item.

February 22, 2021

Coca-Cola Rolls Out New Cans