Tag: redesign
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PepsiCo Gets A Grip On New 2L
PepsiCo has refreshed the 2 Liter bottle design across the entire portfolio. The company says that the decision reflects design-led thinking and best practices centered on an improved consumer experience.
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Chase Adds Modern Flavor To Morton Salt
Chase Design Group has undertaken a bold and contemporary graphic redesign of Morton Salt’s entire portfolio of retail products with the familiar Morton Salt Girl still at the center.
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Biondo Unifies and Simplifies For Back To Nature
B&G Foods chose The Biondo Group to update the branding and package design for Back To Nature.
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Botanicals Featured in PROCure Packaging
Terri Goldstein and The Goldstein Group redesigned the packaging for PROCure, focusing on the unique natural additives in the first aid products.
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The Atlantic Earns An ‘A’ For Design
The Atlantic has unveiled the cover for its December 2019 issue signaling the magazine’s first substantial redesign since 2008. Most notable: the name is now a simple “A”.
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Chase Design Illustrates Marie’s Gourmet Sub-Brand
Today’s desire for healthier alternatives and adventurous flavors led to the creation of Marie’s first sub-brand with naming and design by Chase Design Group.
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Jan Šabach Brings Father’s Moments to Life
Jan Šabach honors the works of his father Petr Šabach (1951–2017), a well-known Czech writer, with a series of colorful, optimistic, and dynamic book covers.
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Lay’s Bag Influenced by Instagram
Lay’s newly redesigned potato chip bag has been updated for the social media era.
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Huge Mobile-First Rebrand for Android
The Android operating system now runs 2.5 billion devices; a brand refresh from Huge and Google focuses on a mobile-first digital experience.