rebranding – My WordPress

Rook/NYC Turns To Intense Matte Black Can For Shrubbly

Shrubbly founder Matt Sayre tapped NYC-based independent creative agency, Rook/NYC to elevate the brand amongst the current category of functional beverage competitors.

May 25, 2022

Radical Simplification For Economist Group

A new Wolff Olins’ rebrand allows The Economist Group to safeguard the editorial independence of The Economist, give other core brands their own value proposition, and link them together with a “red thread.”

March 8, 2022

COLLINS De-Trolls Digital Discourse

To reflect both OpenWeb’s evolution and its mission to fuel relationships between publishers, audiences, and advertisers through healthy online conversation, COLLINS was invited to drive not just a rebranding, but a full-on reimagination of the brand.

January 13, 2022

Struck Rebrands Squaw Valley Resort

Creative agency Struck provided guided research, strategy and creative for the newly named Palisades Tahoe, formerly Squaw Valley Alpine Meadows.

September 22, 2021

Agency Adopts Japanese Restaurant

To save its favorite restaurant during the pandemic, creative agency Arcana Academy turned a takeout joint into an upscale brand … and guaranteed a year of lunch business as well.

June 23, 2021

Uncle Ben’s Moves On From Racial Imagery

Mars Food is changing the name and logo of Uncle Ben’s as America and the marketing world adjust to a societal reckoning on race.

September 25, 2020

Carsation Becomes Skedaddle

Carsation becomes Skedaddle with rebranding from The Gate NY. Graphics support the value proposition of fast-turnaround, online used-car sales.

August 15, 2020

Custom Typeface Kicks Off Football Club Rebrand

Scottish creative agency See Saw has rebranded the venerable the Scottish football club, Rangers, with an assist from a custom typeface by Craig Black.

August 1, 2020

Kearney Rebrand Features Crowdsourced Imagery

Kearney engaged Siegel+Gale to help it develop a rebrand that emphasizes its people-oriented approach to consulting.

January 5, 2020

Tag: rebranding