Tag: pepsico
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PepsiCo Designers Energize Starbucks Entry
PepsiCo Design + Innovation created the new look for Starbucks BAYA, a new energy drink that is a joint venture between Starbucks and PepsiCo.
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PepsiCo Designers Rise To Occasion
New MTN DEW RISE ENERGY will launch with a bold visual identity created by PepsiCo’s in-house design team. A lion logo and LeBron James are in the mix.
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Hilo Life Declares ‘No More Snackrifice’
PepsiCo’s in-house design team has launched an extension to keto-friendly brand, Hilo Life. Hilo Life Almond Flour Tortilla Style Chips are the first keto-friendly chip made with almond flour.
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Pepsi Global Design’s New Rockstar
A new global visual identity refresh for Rockstar Energy Drink was created completely inhouse by PepsiCo’s Global Design team.
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PepsiCo Gets A Grip On New 2L
PepsiCo has refreshed the 2 Liter bottle design across the entire portfolio. The company says that the decision reflects design-led thinking and best practices centered on an improved consumer experience.
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Pepsi Likes New Tagline For 2020
Pepsi reveals a new tagline to appear across advertisements and promotions for its Pepsi, Pepsi Zero Sugar, and Diet Pepsi brands.
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Lay’s Bag Influenced by Instagram
Lay’s newly redesigned potato chip bag has been updated for the social media era.
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Pepsi Sparkles With Bubly
PepsiCo introduces a new line of sparkling water called bubly with the help of R/GA, the Academy Awards, and colorful package design.
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PepsiCo Mixes It Up In Milan and Unleashes PepsiMojis Worldwide
PepsiCo shook up Milan Design Week with an immersive interactive space and new proprietary PepsiMojis.