Tag: package design trends
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Shear: A New Way To Evaluate Branding and Package Design (Part 3)
Part 3 of a series by Richard Shear of invōk brands that takes an evolutionary look at consumer search patterns and explains how designers can take advantage of it.
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How Packaging Is Changing In The Age of Amazon
Amazon is responsible for over 49% of all online purchases and, in the process, has altered packaging and the packaging industry in significant ways.
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New Pantone Metallics Offer Dazzling Colors and Finishes
Metallic colors are hot and the new Pantone Metallics system enables designers, brands, and printers to specify and produce metallics in a more versatile and cost-effective way.