Tag: michael beirut
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Mastercard Drops Name From Brand Mark
With help from Pentagram, Mastercard has dropped its name from the familiar interlocking circles brand mark. The goal is to become a symbol brand like the Nike swoosh, Target bullseye, and Apple apple.
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Mastercard Makeover Credited To Bierut and Hayman
Pentagram updates Mastercard symbol, simplifying it and focusing on its most valuable visual asset, the two circles.