Tag: lippincott
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Lippincott Weaves Bonterra Logo
Bonterra, a merger of four technology companies who support organizations that do social good, has an overarching brand developed by Lippincott. The logo is inspired by the woven qualities of a quilt to suggest interconnectedness.
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Lippincott Plugs Hydrogen Revolution
Plug Power Inc., a leading provider of turnkey hydrogen solutions for the global green hydrogen economy, reveals a new brand, purpose, and an optimistic logo with the help of venerable brand design firm Lippincott.
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Grady: Motion Is Branding’s Future
Kevin Grady is a Senior Partner in design at Lippincott, a global creative consultancy, where he spearheads programs out of the San Francisco office. He contends that motion design is the future of branding.
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Lippincott Unfurls NYC Pride Brand
Heritage of Pride, a nonprofit that plans and produces NYC’s official LGBTQIA+ Pride events, reveals a new brand identity by Lippincott that reinforces a commitment to uplift the community.
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Standard Chartered Banks On Lippincott Rebrand
Lippincott has unveiled a refreshed visual identity for global banking brand Standard Chartered that is both digital first and unifies across diverse markets.
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Designing For The Human Era
Brendan Murphy posits that while direct-to-consumer brands have given us a slew of both personal and personable names, the shift from the institutional to the human era has also given rise to much more human brand logos and brand expressions.
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Lippincott Launches New Rocket Mortgage Logo
Detroit-based Quicken Loans worked with Lippincott on a redesign for their Rocket Mortgage product and its affiliates.
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Lippincott Pilots Aer Lingus Brand Refresh
Aer Lingus’ new brand livery reflects the airline’s position as a modern and contemporary Irish brand. The refresh comes more than 20 years after the previous brand change.
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Bank of America Flies New Flagscape
Bank of America’s Flagscape logo gets its first update since being introduced in 1998, reflecting a more modern brand that delivers both cutting-edge technology and high-touch solutions for clients.
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Lippincott Modifies Century-Old DuPont Oval
DuPont’s new branding by Lippincott preserves the legacy shape of the DuPont Oval but emphasizes a freer flow of ideas and innovation.