Tag: healthcare design
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Meg Beckum on Authentic Healthcare Design
Meg Beckum, executive creative director at design consultancy Elmwood, on why healthcare organizations need to move on from a cold and clinical approach to brand design.
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AIGA CT Launches Healthcare4ALL Design For Democracy Initiative
AIGA Connecticut Design for Democracy has launched an initiative asking creatives to submit their designs on why all Americans should receive healthcare.
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The Role of Human-Centric Design Thinking in Healthcare
Healthcare companies put emotional connection at the core of their brand strategy, argues Karin Bauer of SGK Healthcare.