Tag: brand identity
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Live Clean Package Design Celebrates Natural Ingredients
ROOK/NYC created a brand identity and packaging design refresh that simplifies and amplifies the message that Live Clean is about natural and plant-based ingredients.
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Elmwood Identity For Research Consultancy Seeks Clarity
Elmwood’s new branding initiative on behalf of market research company PRS IN VIVO. The market research leader sought a rejuvenated and modern identity to reinforce its pioneering roots in behavioral science.
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Public Address Makes Vegetables Fun
Design and creative studio Public Address was challenged to rebrand vegetables by Wholly Veggie, a plant-based food brand. The brand and package design is intended to be playful, and to make vegetables fun.
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Richard Shear: A New Way To Evaluate Branding and Package Design
GDUSA is publishing a series of articles by Richard Shear of invōk brands that takes an evolutionary look at consumer search patterns and explains how visual brand designers can use it to their advantage.
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ROOK/NYC Packaging Plants Seed For Growth
The new packaging design for seed-based snack company 88 Acres was designed by independent creative agency, ROOK/NYC.
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Women’s History Museum Looks To Future
Pentagram redesigns the visual identity for The National Women’s History Museum, the largest online cultural institution dedicated to the women who have transformed American history.