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Category: Package Design USA (PDUSA)

  • Wine Label Collages Say Welcome

    Drinks design specialist Denomination has created an evocative package for the latest wine varietal from House of Brown, the new second label from Brown Estate, Napa Valley’s first Black-owned estate winery.

  • CF Napa Reimagines Schug Crest

    Schug Winery came to CF Napa to refresh and restructure their multiple tiers of wine for increased distribution. CF Napa’s packaging system features a refined crest, allows for differentiation between the offerings, and honors the brand’s legacy.

  • Meet The Neenah Environment® Mailer

    Neenah introduces their Environment Mailer, a premium unboxing experience for non-fragile soft goods and garments. It is described as “sustainable yet durable” compared to traditional mailers.

  • Ricola Brands As Nature-Loving

    Brand design agency Lewis Moberly reveals a fresh redesign for iconic Swiss brand Ricola as it appeals to its global market. The new positioning builds on Ricola’s roots, expressing the brand as nature loving and down to earth.

  • Tabasco Identity Brings The Spice

    Tabasco enlisted New York creative agency Mrs&Mr to build its global visual identity, with ‘Light Things Up’ as its theme and new tagline. Bold colors and artwork, rather than insinuations of heat, create the energy.

  • Demystifying Traditional Chinese Medicine

    Hoping to remove the mystery of TCM for western audiences, NOOCI partnered with branding and marketing agency SMAKK to create an identity based in transparency and science while fostering accessibility.

  • Unimac’s Champagne Package Shines With Positivity

    After a year of pandemic unknowns and hardships, Bonavita Design developed the concept and design for a custom holiday champagne package titled “Rising Up, Lifting Spirits” that helped Unimac greet the new year with positivity.

  • August Forest: Simple Yet Elegant

    GDUSA is publishing a series on our favorite recent package designs – in collaboration with the IDEA SHOP by NEENAH – a resource to help creatives effectively use paper-based materials to reimagine dynamic and effective solutions. This project is by BOXWOOD.

  • Clarkmcdowall: Design Is A Driver Of Transformation

    Everything we do and engage with is changing at a rapid pace, and legacy brands are falling by the wayside and losing relevance. Smart brands take their values and do something meaningful for their consumers’ lives.

  • Kraft Mac & Cheese Gets Comfortable

    Kraft Mac & Cheese has swapped out its logo, noodle smile, colors and even its name for updated versions designed to better reflect the brand’s identity as a classic comfort food. Jones Knowles Ritchie is the design firm.