Category: Package Design USA (PDUSA)
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Commanding Presence For Veterans Cut Bourbon
Veterans Cut, a limited release bourbon with a package design by Jess Glebe Design, achieves a commanding presence in an ultra-premium liquor space, showcasing a strong yet refined nod to veterans.
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CF Napa Celebrates 50 Years Of Clos Du Val
Clos du Val engaged CF Napa to create a new celebratory offering – their 50th Anniversary Blanc de Noirs. The label design sets the brand name in a sans serif font, boldly front and center, to present a contemporary, fashion-forward feel.
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Nature Is Muse For Aveda
The Aveda x 3.1 Phillip Lim collection celebrates the botanical world of beauty and the spirit of giving. Sustainable packaging elements include organic cotton, recycled bottles and jars, and 100% PCW Neenah CONSERVATION® papers.
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Bluebird Giftbox Is Welcoming and Stylish
Roxanne Bradley-Tate established that Bluebird Giftbox’s brand essence had to embody the joy and good news bluebirds symbolize. The image needed to be welcoming and stylish while not looking too traditional, always keeping the older adult user in mind.
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Voice of Maasai Album: Circular And Colorful
Circular elements and bright, powerful colors weave their way into Jessy Jansen’s album design for Voice of Maasai, an East African music collective, as they are central to Maasai culture.
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Sunset Farms Labels: Prestigious Look and Feel
Award-winning graphic designer Erik Borreson gave each Sunset Farms beverage label its own distinct look and feel, while ensuring its fit within the beverage family.
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A ‘Joint’ Venture: Why CBD-Infused Products Need A Packaging Treatment
Michael Duffy of Equator argues that, for brands wanting to seize the opportunity made possible by the CBD product explosion, packaging provides a strong opportunity for branding, product differentiation, and consumer education.
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Cleopatra’s Skincare Branding: Fluid and Elegant
En Bouquet is a skincare and cosmetic brand for Gen Z, inspired by the natural ingredients used at Cleopatra’s Cosmetic Workshop along the Dead Sea. The project is by Jaspriya Sahmey.
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Pearlfisher Sweetens Confectioner’s Logo
Pearlfisher’s evolution of the master brand, including a range of design assets for all touchpoints, is framing a new future for Middle Eastern food processing company and confectionary icon Gandour.
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CBX Captures Bubble Tea Experience
Brand design agency CBX of New York City and Minneapolis was asked to the establish the positioning, tone, and reason-for-being for Del Monte Foods’ new Joyba bubble tea. Bubbles, pop and movement are key.